Free SEO tools
Eight tools that run in your browser. No account, no email, no three-goes-then-pay. We use these on client work every week, so they do the job properly rather than teasing you into an upgrade.
On-page
Google SERP snippet preview
Check your title and meta description against Google's real pixel limits, desktop and mobile.
On-pageOpen Graph and X card preview
See how a page looks shared on Facebook, LinkedIn, X, WhatsApp and Slack.
Technical
Schema markup generator
Fill in a form, get valid JSON-LD for LocalBusiness, Service, Product, Article and more.
Technicalrobots.txt and AI bot tester
Test any URL against Googlebot, GPTBot, ClaudeBot and 20 other crawlers.
Technicalllms.txt generator
Create the llms.txt file that tells AI assistants what your site is and which pages matter.
Local SEO
Google review link generator
Turn a Maps link or Place ID into a direct review link and a printable QR code.
Local SEOGoogle Business Profile category finder
Search every GBP category by keyword and copy the exact wording Google uses.
Tracking
How these work
Every tool here runs inside your browser. Nothing you type is sent to us, nothing is stored, and there is no sign-up wall halfway through. Close the tab and it is gone.
We built them because we use them. The same checks come up on every client site we work on, and most of the free versions online are either buried under adverts or quietly capped after three goes.
Where to start
If you run a local business, the review link generator and the category finder are the two that pay off fastest. Get the primary category right, then make it easy for happy customers to leave a review.
If you are writing or editing pages, start with the SERP preview. Most titles that get cut were written in a CMS field with no idea of the width.
If you look after the technical side, the robots.txt tester now covers the AI crawlers as well as Googlebot, which is the question we get asked most this year.
What these tools cannot do
They check one page or one file at a time, from whatever you paste in. They do not crawl your site, they cannot see your rankings, and they have no idea what your competitors are doing.
That part is what Partner Rank Tools does, and it is paid. The free tools are complete on their own, so use them and ignore the rest if that is all you need.
Want to know if the change worked?
Partner Rank Tools tracks your Google positions town by town and turns your Search Console data into a ranked list of what to fix next. Seven days free.